Customer success
Primark
Mark Taylor
Business Design Practice Lead
AT A GLANCE
Industry
Retail
Region
EMEA
Use Case
Application Portfolio Management, Business Process Analysis
The Challenge
Primark is an international retailer with headquarters in Dublin, Ireland. The fashion giant employs more than 70,000 colleagues in 14 countries, with stores across Europe and the United States.
Primark’s EA team needed a repository tool that would help them create, deliver, and analyze their design artifacts more quickly and consistently, and ultimately allow them to communicate with a wide range of stakeholders.
The Result
iServer's ability to document and analyze Primark’s applications, technology, and business processes has enabled stakeholders to better understand how the business operates as a whole and make more informed decisions.
Plus, the platform’s integration with Microsoft Office Productivity Suite empowers users to tailor and adapt their visualizations and diagrams using standard Vizio techniques they’re already familiar with.